From the first rough storyboard sketch to the final rendered frame—excited to share this brand film I directed and produced for Mensch und Maschine!
The goal was to turn heavy-hitting technical pillars—CAD, CIM, PDM, PLM, BIM, Digital Twins, and Cloud—into a visual story that feels warm, tangible, and unmistakably human. Everything from concept, 3D modeling, shading, lighting, and animation in Cinema 4D to UI motion design and compositing in After Effects was crafted under one roof, closing the loop from the opening logo unfold right down to the welding robots tracing the emblem in the finale.
Huge shoutout to Jan Brett, who turned my audio brief into a crisp, atmospheric sound design that makes every glass tile, data pulse, and robotic spark hit just right.
Client: Mensch und Maschine
Concept, Direction, Design, 3D & Compositing: Tobias Frei
Sound Design: Jan Brett
Tools: Cinema 4D, After Effects
